TTK Games
Motion
With a combination watch mechanism and gun chamber as the visual centrepiece of the logo, the brand identity's visual focus was on motion and mechanics, while reflecting the studio’s name: Time to Kill.
Intent
Once we established the core brand together, we designed and developed the website, developing animations in layouts aimed at being, like the brand, bold and precise.
We a great brand TTK loved through a brand framework that is consistent both visually and verbally, while ensuring it offered something new in an established genre.
A series of branding workshops enabled 1minus1 to tightly define the brand and its core values; we helped turn ideas into ideals, and imagination into impact.
The bold but sophisticated logo depicts TTK as a brand that is creative, confident and focused - a sentiment carries through to the rest of their identity.
As a new studio, TTK was looking to build from the ground up, creating interest in potential players of its titles, as well as new recruits to their studio. The brand we created was as strong as their collective vision - different, elegant and sophisticated.
The professional approach, creative process, and deep integration into our team meant that we worked as one force. We have received lots of recognition, and are forever grateful.
